Catalpa Yuan hillock business environment in the future will gradually increase
The escalating competition in the market for traditional professional market caused by the impact of certain level, professional leather goods market is no exception. New marketing mode appears ceaselessly, large shopping malls, stores, franchise, online transactions and other forms is pounding the professional leather goods market, for diverting a portion of the customer. On the other hand, with China’s accession to the WTO, foreign capital can accuse absolutely wholesale market, but also the traditional professional market experienced a hitherto unknown challenge.
Then, part of the industry on professional leather market has raised questions about the future. Professional leather market vitality torturous catalpa Yuan hillock development. The reporter discovers in interview, catalpa Yuan hillock professional leather market vitality still exuberant, how to perfect ego development to highlight catalpa Yuan hillock industry advantage, become the catalpa Yuan hillock related departments focus.
An interview with reporters, catalpa Yuan hillock18leather goods store headed to the professional market in the future is full of confidence. Because the commercial itself as a business model, life cycle is not obvious, therefore, every format has its own space for development. As the apparel industry than leather lead for at least 10 years, but the professional clothing market did not show signs of wither away, still in development is a good example of. While the catalpa Yuan hillock professional leather goods market is exuberant, main show is in the following three aspects.
1: annual turnover of more than10 billion yuan
Catalpa Yuan hillock leather goods have a total construction area of 300000square meters, gathered18Leather Leather City, engaged in leather production, distribution, wholesale leather raw materials enterprises and firms have more than 4000.
According to statistics, the district currently has 3 employees more than 10000 people, year trade the forehead exceeds 10000000000 yuan, the export volume and export value accounted for more than half of all Guangdong, is the country’s leather goods trading center. At present, catalpa Yuan hillock leather city foreign trade volume accounted for the total amount of six into above, the products are exported to the country25provinces, autonomous regions and Southeast Asia, Europe and the americas. Each year, to come to the catalpa Yuan hillock leather leather merchants of more than about 600000 people, mainly from all over the country and South Korea, Italy, Spain and other countries and regions.
2: by electronic commerce to enhance the competitiveness
The extensive application of electronic commerce increases the catalpa Yuan hillock leather District commercial competitiveness. Leather enterprise development and growth can not be separated from and Electronic Commerce Trade butt. Because the electronic commerce not only help enterprises leather goods and leather goods store to build up a new image, and the online product display also has scalability through the network, and customers can establish the most direct exchange mechanism, and enterprise Internet marketing opportunities.
At present, catalpa Yuan hillock is about 1/ 3 of the leather enterprises begin to use e-commerce to change the traditional way of marketing, more than half of the leather city of merchants introduced information management. The reporter understands, leather city is now planning to do it all optical fiber, in order to promote the leather industry the use of e-commerce, the Internet on the reproduction of Catalpa Yuan hillock professional leather market, let the Yuan Gang out of China, to the world.
3: a thorough inventory of counterfeit products
Legitimate business, adhere to the credibility of Catalpa Yuan hillock leather merchants to maintain its” social status” is one of the bases of. Blow fake brand-name products, support, protection of intellectual property rights, and create a fair, just, open market economy order to purify the catalpa Yuan hillock leather merchants operating environment be of great advantage.
From the end of last year, in the Baiyun District government guidelines, catalpa Yuan hillock the leather goods store increased blow fake brand-name products, remediation includes clear market operators of the legitimate business qualifications, no licenses or certificates to prevent uneven management behavior; severely crack down on fake and shoddy goods in shopping malls sales; cleaning professional market in a chaotic mess Zhandao business, hanging” six chaos”. This improves to some extent the catalpa Yuan hillock leather business credibility and reputation, is also the leather district sustainable development of a major foundation.
Industry perspective [ ]
Baiyun world leather trade center director Liu Haoqing:
15% overseas buyers have been stationed in Catalpa Yuan hillock
From the merchant and buyer structure, catalpa Yuan hillock diversity, a wide range of features. In the business structure, Guangdong Province enterprises accounted for 66%, Zhejiang enterprises accounted for 12%, other provinces and cities of enterprises accounted for 22%, and begin to appear the foreign and Hong Kong and Macao enterprises to enter the catalpa Yuan hillock business trends; buyers in structure, domestic procurement to nearly 60%, more than 40% overseas buyers, throughout Asia, Europe and Africa, North and South America on 5 continents, including 15% overseas buyers have been stationed in Catalpa Yuan hillock, and catalpa Yuan hillock has established long-term stable trade relations.
Ann Huang Yanqiang of general manager Xing leather world:
Catalpa Yuan hillock area production supply chain improvement
Catalpa Yuan hillock leather industry advantage is clear, have half business production base is located in Baiyun District and the surrounding. The catalpa Yuan hillock leather merchant, factories located in Guangzhou Baiyun, Haizhuqu District accounted for about 4, is located in Huadu District accounted for about 3, is located in Dongguan, Shenzhen accounted for about 2, other accounts for about1 into. In addition, there are a large number of and finished products supporting the production of raw materials production enterprises and the professional market, and logistics, trade, design and other service enterprises gathered in this region, forming a complete production and supply chain.
Guangzhou Huihao leather city standing deputy general manager Liao Ping:
“Head to toe” can be to the catalpa Yuan hillock district procurement
Catalpa Yuan hillock leather District in solving the procurement needs also a competitive advantage.
Generally speaking, the Chinese and foreign investors tend to buy Leather clothing, shoes and other incidental procurement of goods, leather but the procurement list in a.
Therefore, only to meet the business needs a plurality of the area of procurement, procurement of more attractive. While in the catalpa Yuan hillock in the surrounding area, many in the industry play a decisive role in the clothing, footwear, cosmetics, fashion and other supplies professional market, to provide for the procurement of the real ” head to toe”, fashion products one-stop procurement services.
Guangzhou three one leather city, billion Leather City chairman Gao Qinli:
Talent and technology to maintain the vitality of Catalpa Yuan hillock
Catalpa Yuan hillock after 20years of development and accumulation, are no longer limited to the simple product trade, in skilled workers, design and management personnel, market information, technical equipment, production and trade cooperation and other related fields, an active exchange and trading platform industry is being formed, the catalpa Yuan hillock to maintain vitality of the market to provide strong support.